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Absurd no. Just look at what the ACC did.At the present time, with two divisions, the "big 3 or 4" in the Big 10 actually play each other every year because they play one game against each team in their division. If you do away with divisions, they won't have that luxury of "landmark games," either from a school or network perspective, because the rotation of opponents would eliminate anywhere from 2 to 4 of those games every year. So, the argument of creating "quality match ups" is absurd.
Now, if they said the wanted to maintain those rivalries, they've done nothing more than tell everyone it's nothing more than a glory grab, because they feel they have the right to "own it all."
If I was any school, outside of the top 4, I'd tell them to suck eggs. It's nothing more than a power grab.
There's nothing about the idea that's even logical.
Each school has “rivalry” games each year and those are locked in the rest is rotational. So UM/OSU, UM/PSU, OSU/PSU, UM/MSU won’t go away. Neither will Iowa / Wisconsin or Wisconsin/ Minnesota or Purdue / Indiana. No conference or network in their right mind would lose those matchups. Last year UM, OSU, PSU and MSU played in 5 of the 10 most watched games in college football in 2021. 3 of those 5 were conference games. To note 4 were SEC games and 1 ACC game. The most watched was a B1G game
If your an executive at FOX and your wish list for the B1G championship game is OSU vs Iowa or Northwestern or OSU vs Penn State what’s your pick. If your Kevin Warren and your negotiating media rights your going to split up rivals or marquee matchups? With the NCAA restrictions over re: divisions the conferences now have the luxury of the 2 best teams playing for a championship