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The alumni as a whole are not all in right now and very apprehensive supporting this staff. Wisconsin just doesn't have deep pockets, but it's also about the destination. It's very hard to get a kid from the SE to go Madison or to take away a recruit from elsewhere that say Texas or Miami is recruiting.Does the alumni not just care that UW has such a weak NIL collective or does UW not have good enough people to pump the alumni to fund a NIL collective?
Culture and demographics count in all this.